Sea to Sky Gondola

Crafting a digital experience for one of British Columbia's premier scenic attractions

Role: Design & HTML, CSS
Agency: VentureWeb
Client: Sea to Sky Gondola
Audience: All humans
Demo: design protoype

Sea to Sky Gondola, a $22 million recreational facility in Squamish, BC, opened to the public on May 16, 2014. The project aimed to provide year-round access to hiking, sightseeing, and dining experiences, attracting both locals and tourists.
The challenge was to develop a website that effectively communicated the gondola's offerings, facilitated online ticket sales, and showcased the breathtaking views and activities available at the summit.

Design a visually compelling website that captures the essence of the Sea to Sky Gondola experience.
Implement e-commerce functionality to streamline ticket purchases and annual pass renewals.
Ensure the website is responsive and optimized for various devices, providing a seamless user experience.

Collaborated closely with the Sea to Sky Gondola team to understand their vision and objectives.
Conducted user research to identify key audience segments and their specific needs.
Developed wireframes and prototypes to iterate on design concepts and gather feedback.
Utilized a content management system to enable easy updates and maintenance of the website.
Integrated an online ticketing system to facilitate direct bookings and enhance user convenience.

Webpicks – Communication Arts, April 2014
Best of Region, Best in Category – Canadian Regional Design Awards (Redgees), January 2014

The website played a pivotal role in the successful launch of the Sea to Sky Gondola, attracting a significant number of visitors in its inaugural year.
The responsive design ensured accessibility across various devices, reaching a broader audience.
The website's success led to its recognition with awards such as Webpicks by Communication Arts and Best in Category at the Canadian Regional Design Awards (Redgees) in 2014.

Homepage featuring panoramic views of Howe Sound and the gondola ride experience.
Interactive trail maps and activity guides to assist visitors in planning their visit.
Online ticketing interface with clear calls to action and user-friendly navigation.